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Universal Music Group partners with ElevenLabs to launch AI music platform

The Verge
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Universal Music Group partners with ElevenLabs to launch AI music platform

Universal Music Group (UMG) has announced a strategic multi-year partnership with ElevenLabs to develop a new AI-powered platform. This initiative aims to allow users to utilize UMG’s extensive catalog of licensed music to generate remixes, mashups, and creative reinterpretations of existing tracks. By leveraging ElevenLabs' advanced generative audio technology, the collaboration seeks to provide a controlled environment for fans and creators to interact with music in novel ways. This move marks a significant step for a major record label in embracing generative AI, focusing on licensed content to address copyright concerns while exploring new revenue streams. The platform is expected to bridge the gap between traditional music production and emerging AI capabilities, offering a legal framework for users to experiment with professional-grade audio tools. Further details regarding the platform's specific features and release timeline are expected to follow as the development progresses.

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