ScrollEd wants to turn textbooks into TikTok

Palo Alto-based startup ScrollEd is aiming to modernize the traditional academic experience by transforming static textbooks into an interactive, scrollable feed. Founded by student co-founders and spouses Utsav Gupta and Rebecca Neff, the platform mimics the user interface of popular social media apps like TikTok and Instagram. By integrating video, audio, and interactive quizzes directly into the reading experience, ScrollEd seeks to increase student engagement and retention. The company is currently presenting its vision at TechCrunch Disrupt, highlighting a shift toward mobile-first, bite-sized educational content. As the EdTech sector continues to evolve, ScrollEd’s approach addresses the growing demand for digital learning tools that resonate with younger generations accustomed to short-form media. The startup aims to bridge the gap between academic rigor and the intuitive, fast-paced nature of modern digital consumption, potentially changing how students interact with educational materials in the classroom and beyond.