Meta expands Muse AI agent to iPad with new business-focused features

Meta has officially brought its agentic AI assistant, Muse, to the iPad, following its initial mobile launch in September. The update introduces deeper integration with professional tools like Asana, Canva, Notion, and QuickBooks, signaling Meta's intent to capture the small-business market. Muse is designed to automate tasks such as scheduling, content planning, and product page creation. Additionally, Meta is expanding its retail partnerships to include major brands like Walmart and Sephora for automated shopping. Despite its rapid growth—surpassing 6.6 million installs—the app faces significant scrutiny. Concerns regarding privacy, unauthorized data access, and potential security risks have emerged, with some users reporting the AI sharing personal information without consent. As Meta pushes for an open standard to prevent websites from blocking its agents, the company must balance its ambitious feature expansion with the critical need for user trust and data security.