How to get into AI Overviews: Google selects sources outside the top 10

The author conducted a large-scale study on how Google's AI Overviews function works for Russian-language search queries. By analyzing over a thousand queries across 50 niches, the author found that AI summaries appear in 93% of cases. The key finding is that Google's algorithms often select sources that do not rank in the top ten of traditional search results. This means that websites not holding top positions in standard search have a real chance of being featured in AI Overviews. The study debunks the myth that AI Overviews are exclusively a Western phenomenon that does not affect the Russian internet segment. These findings allow webmasters and SEO specialists to rethink their promotion strategies, focusing on optimizing content for generative model requirements rather than just traditional ranking algorithms.