Bose expands open-ear audio lineup with new Ultra Open and Sport Open earbuds

Bose has announced an expansion of its open-ear audio product line with the introduction of the second-generation Bose Ultra Open earbuds and the new Bose Sport Open model. The updated Ultra Open earbuds, priced at $299, feature significant improvements including nine hours of battery life, enhanced sound quality with deeper bass, and the addition of Immersive Audio technology. The design has also been refined with metallic accents and a more versatile charging case. Meanwhile, the $199 Bose Sport Open earbuds return to the market with a lightweight, cuff-style design optimized for physical activity, utilizing silicone for a secure fit. Both models will be available for preorder starting September 19, with a general release scheduled for October 1. These additions aim to solidify Bose's position in the growing market for open-ear audio devices, offering options for both premium listening experiences and dedicated athletic use.