Apple Announces iPhone 18 Pro and Foldable iPhone Duo Preorder Dates

Apple has officially unveiled its latest smartphone lineup, featuring the iPhone 18 Pro, iPhone 18 Pro Max, and the company's first foldable device, the iPhone Duo. The iPhone 18 Pro models are scheduled for preorder on September 12, with a release date of September 18, starting at $1,199. The highly anticipated foldable iPhone Duo will be available for preorder on October 16, with a market release on October 23, starting at $1,999. In a shift for the company, Apple is introducing a new leasing program for these devices, allowing users to pay a monthly fee—starting at $34.99 for the Pro and $57.99 for the Duo—rather than purchasing the hardware outright. This 24-month lease model provides users with the flexibility to upgrade their devices at any time, marking a significant change in Apple's traditional retail strategy for its flagship mobile products.