Amazon Announces Prime Big Deal Days Dates for 2026 in Australia

Amazon has officially announced the dates for its 2026 Prime Big Deal Days event in Australia, which will run for seven days from September 29 to October 5. This schedule is earlier than the previous year and is designed to provide a buffer before the Black Friday sales in late November. The event will feature discounts across various product categories, including consumer electronics, smart home devices, and Amazon's own hardware like Kindle and Echo. While the sale is primarily exclusive to Prime members, it serves as a major retail event in the region. Amazon is also leveraging its expanded same-day delivery infrastructure in major Australian cities to support the promotion. TechRadar will provide live coverage of the best deals throughout the week, as the company aims to clear inventory and offer competitive pricing ahead of the peak holiday shopping season.